Amazon begins testing adverts in its Rufus chatbot

Rufus, Amazon’s not too long ago launched, shopping-focused chatbot, is getting adverts quickly. That’s in response to a changelog printed by Amazon this week (first noticed by AdWeek), which states that sponsored adverts might quickly begin showing in placements for Rufus customers within the U.S. Advertisements will probably be proven based mostly on Amazon search and conversational context, Amazon says, and […]

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